Five Strange Ways a WordPress Site Will Get You More Customers
Alright, allow’s be honest. You were not looking forward to a silly web blog web site like WordPress to pressure greater visitors for your site, have been you? You certainly were not anticipating some thing it’s FREE to get you more enterprise, proper? Surprise! WordPress can do all of that AND MORE! Here are the five Strange Ways WordPress Can Get You More Customers:
#five. Go Viral – Ever have a domain so atypical or out there that people cannot assist speak me about it? Something that is thus far outdoor your consolation sector which you smile and almost express regret while human beings see it – but that makes you a CRAPLOAD of sales?
NO? I even have. This very site uses to be black and neon purple. The header turned into of a half-bare female (her lower torso) and the word “Marketing for Men with the B*lls to Get Rich” (the website targeted male business owners especially). Keep in thoughts I’m a female. Having ANYTHING 1/2-bare on my web site changed into outdoor my comfort quarter.
But bet what befell? First of all, the web site went definitely viral. I imply that I didn’t have to pay one crimson cent for advertising and had a ready list over 6 months long.
Secondly, and I did not see this coming, the general public who contacted me to have advertising fabric one had been WOMEN. Turns out, girls felt that I turned into poking fun at guys. Men felt like I become talking on a stage they understood. Between the two, I made more money in 6 months than I’d made my entire copywriting profession ahead.
Going viral changed into the pleasant way I coulda got the word out about my advertising services. But tendencies change and in order to continue to be on top, I gotta trade too (and so have to you). Which leads me to factor #4…
#four: Being Flexible – One of the remarkable things approximately WordPress is that you may switch, change, and customize your skin/subject matter at the web page to suit some thing’s hot at that 2nd – while not having to alternate the words or usability of your web site. That’s why I paintings as speedy as I do – developments can disappear like a fart in the wind (were not awaiting me to write that, huh?) and in case you want to stay on the slicing aspect, you need to work quickly too.
Granted, nobody’s gonna visit your web site and say, “Well, I turned into going to shop for their widget, but they’re the usage of fall colors and it’s almost summer time” or whatever. If they are that choosy, did you really need them as customers first of all? (I’ll help you with the smooth questions) Um, NO. But by being inclined (and able) to trade the appearance and feel of your web site nearly in a single day, you are confident a pinnacle spot to your particular area of interest (and that’s a fantastic role to be in!)
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#three: Get Searchable! – I’ve told you before that WordPress makes it easier to get ranked within the serps like Google and Bing. Wanna recognize why? (Doesn’t matter cause I’m gonna inform you anyway.) Here’s the thing: the serps send out those “robots” and “spiders” (their names, no longer mine) that “crawl” through your website, seeking out ideas to what your web page is about, and then they report that statistics away from their databases.
When someone kinds in a certain key-word (like “dog grooming”), the database right away pulls up a listing of sites they have “crawled” that must do with “dog grooming” (a few VERY relevant to the subject, some pass over the mark entirely).
But here’s the key…Most websites which can be placed on the old’ World Wide Web don’t “DO” whatever. They have a domestic web page it really is been the same due to the fact that 2007 and nothing on the web page is ever updated. So the robots and spiders crawl the site, get the gist of the subject, and MAYBE come returned every 6 months or so to make sure that is what’s nonetheless taking place…And the maximum of the time, the web page looks exactly the equal.
WordPress is definitely one of a kind. You can update your property page on the fly, create a new blog post, add a new web page…And it maintains the one’s spiders coming again a LOT greater regularly (I’ve trained mine to come back again every other day)!
This interprets into their database wondering, “Wow. These men are occurring! This is a website this is continuously up to date, so the fabric remains relevant and clean! We gotta come back extra often to ensure we stay on a pinnacle of what they have got going on!” The result? Your page receives ranked better for the phrases you use most usually on your web site. You get ranked extra frequently (ever see a search that has multiple outcomes for the same internet site? Like that.)
Bottom line, it is a VERY accurate component indeed.
#2: Look like a genius – Quick, it’s the night time earlier than the main holiday. You simply an idea of a KILLER promotion that’ll tie into precisely what’s happening the next day. Do you have got time to touch your webmaster and communicate to them precisely what you need to be achieved, wait 3 days for them to get to it (they were on holiday, don’t recognize) and with the aid of then the opportunity has exceeded?
Would you alternatively be able to hop onto your WordPress web site, make the updates your self, and a day after today be able to roll out a brand new merchandising that seems like you’d organized for it all yr? DUH! (Ok, help with the smooth questions once more) OF COURSE, YOU WANNA DO WITHOUT the EVER-VACATIONING WEBGUY!
Don’t get me incorrect. There is certain stuff you actually need someone else to do (that entire worry-of-breaking-some thing-you-don’t-expertise-to-repair…That’s what I’m here for.) But there may be a BOATLOAD of modifications and changes you understand the way to do (or a short educational might display you how to do) to add pages or make modifications on the fly!
And that leads us to the #1 Strange Way Your WordPress Site Will Get You More Customers (is that a drumroll inside the background?
#1: Become a Social Gathering Place! Which?
Look, no longer ONLY can you have got Twitter updates and feedback in your weblog throughout your WordPress site (in appropriate places, mind you)…But it’s CAKE EASY to add a discussion board wherein your readers can get into discussions (HELLO! It does not necessarily involve you writing some thing!) about applicable subjects that they can even create themselves!
How does this translate into greater customers or maybe sales? It’s a truth that the longer a person stays on your web page, the more likely they are to shop for. You’re building a relationship with them through the words, photos, videos, something to your web page.
Get em to preserve coming lower back because they need to see the modern-day comment, update, or query posted on a forum, Tweet, or blog posting and you’re golden, my pal!
So what are you looking ahead to? This is handiest a SNAPSHOT of what your website is capable of! Head over to Big Cheese Marketing dot com right this 2d (whilst it is nonetheless clean on your thoughts) and permit’s get the ball rolling!
To read more approximately developing a custom web site that puts YOU returned within the driver’s seat AND receives you greater traffic (and sales), test out Rachel?S
To your marketing achievement,
Big Cheese Marketing